Apple anunta trimestrial rezultatele financiare in cadrul unei conferinte la care ia parte directorul general al companiei, Tim Cook, si directorul economic, Luca Maesri. Pe data de intai a lunii curente, compania din Cupertino ne anunta ca astazi, 20 octombrie, va anunta rezultatele financiare si va organiza, la ora 24:00 (ora Romaniei), o teleconferinta in cadrul careia vor discuta realizarile companiei directorul general al companiei, Tim Cook, impreuna cu directorul economic, Luca Maestri.

Conform planului, compania americana a trimis luni seara un comunicat de presa prin care si-a anuntat toate realizarile financiare de pe al treilea trimestru al anului fiscal 2014 (trimestrul fiscal 4 in SUA). Potrivit comunicatului, cifra de afaceri a companiei pe al doilea trimestru al anului fiscal curent a fost de 42,1 miliarde de dolari, mai mult decat preconizau in cadrul ghidajului trimestrial anuntat in urma cu 3 luni (37-40 miliarde de dolari). Profitul companiei pe trimestrul iulie-septembrie a fost de 8,5 miliarde de dolari sau 1,42$ per actiune. Marja bruta pentru acest trimestru a fost de 38 de procente, fiind mai mare decat cele 37 de procente inregistrate in acelasi trimestru al anului trecut. In comparatie, in aceeasi perioada a anului trecut, Apple a avut incasari de 37,5 miliarde de dolari si un profit net de 7,5 miliarde de dolari sau 1,18$ pe actiune. Apple noteaza ca din totalul veniturilor inregistrate in al treilea trimestru al anului 2014, 60% provin din afara SUA.

Ca de obicei, compania Apple dezvaluit si numarul de vanzari pentru principalii generatori de venituri. Astfel, americanii raporteaza vanzarea a 39,2 milioane de dispozitive iPhone, 12,3 milioane de iPad-uri, 5,5 milioane de Mac-uri si 2,6 milioane de iPod-uri. In aceeasi perioada a anului trecut firma americana comercializa 33,8 milioane de dispozitive iPhone, 14,1 milioane de tablete iPad si 4,6 milioane de Mac-uri. Observam ca vanzarile de iPhone au inregistrat din nou o crestere de vanzari anuala, vanzarile de iPad o scadere destul de insemnata (pentru al treilea trimestru fiscal consecutiv), iar Mac-urile o insemnata crestere. Toate cifrele prezentate acum de Apple depasesc previziunile analistilor de pe Wall Street, un lucru ce nu ne mai poate surprinde cu nimic.

In cadrul comunicatului de presa trimis de compania americana mai aflam ca circuitul financiar generat din operatiuni a fost de 13,3 miliarde de dolari. Pana in prezent, compania americana a rascumparat actiuni in valoare de 94 de miliarde de dolari (20 de miliarde au fost rascumparate in trimestrul 3) din totalul de 130 de miliarde pe care trebuie sa le rascumpere in viitoarele cinci trimestre fiscale. De asemenea, consiliul director al companiei a aprobat plata a 0,47 $ din valoarea unei actiuni, suma reprezentand dividendele cuvenite investitorilor ca urmare a cresterii cifrei de afaceri.

Rezerva monetara a companiei Apple este de 150,6 miliarde de dolari, divizata in lichiditati si valori monetare vandabile. Compania din Cupertino se asteapta ca in trimestrul fiscal viitor (perioada iulie-septembrie) sa aiba incasari cuprinse intre 63,5 de miliarde de dolari si 66,5 miliarde de dolari, o marja bruta intre 37,5 si 38,5 de procente, costuri de operatiuni cuperinse intre 5,4 miliarde $ si 5,5 miliarde $ si alte cheltuieli sau incasari de 325 milioane de $.

Potrivit Apple, acesta este cel mai bun trimestru fiscal 3 din istoria companiei avand in vedere aceste rezultate financiare si cresterea anuala a vanzarilor unor dispozitive. In ceea ce priveste intregul an fiscal (incheiat in SUA la 30 septembrie), Apple crede ca a fost unul demn de cartile de recorduri, multumita lansarii celor mai majore actualizari pentru iPhone – iPhone 6 si iPhone 6 Plus, dar si a OS X Yosemite, iOS 8, iPad Air 2 si a altor produse care au facut compania Apple sa aibă cea mai buna linie de produse dintotdeauna, inaintea perioadei Sarbatorilor. Anul 2014 a adus si prezentarea Apple Watch, un produs de la care sunt asteptari foarte mari, cu toate ca va fi lansat abia in 2015.

Incepand cu ora 24:00, veti putea urmari in direct teleconferinta Apple in cadrul careia vor fi discutate aceste rezultate financiare si prezentate alte realizari ale companiei de catre directorul general al companiei, alaturi de directorul economic. Maine, vom prezenta cele mai importante date discutate in cadrul acestei teleconferinte.

Apple Reports Fourth Quarter Results

Strong iPhone, Mac & App Store Sales Drive Record September Quarter Revenue & Earnings

CUPERTINO, California—October 20, 2014—Apple® today announced financial results for its fiscal 2014 fourth quarter ended September 27, 2014. The Company posted quarterly revenue of $42.1 billion and quarterly net profit of $8.5 billion, or $1.42 per diluted share. These results compare to revenue of $37.5 billion and net profit of $7.5 billion, or $1.18 per diluted share, in the year-ago quarter. Gross margin was 38 percent compared to 37 percent in the year-ago quarter. International sales accounted for 60 percent of the quarter’s revenue.

Apple’s board of directors has declared a cash dividend of $.47 per share of the Company’s common stock. The dividend is payable on November 13, 2014, to shareholders of record as of the close of business on November 10, 2014.

“Our fiscal 2014 was one for the record books, including the biggest iPhone launch ever with iPhone 6 and iPhone 6 Plus,” said Tim Cook, Apple’s CEO. “With amazing innovations in our new iPhones, iPads and Macs, as well as iOS 8 and OS X Yosemite, we are heading into the holidays with Apple’s strongest product lineup ever. We are also incredibly excited about Apple Watch and other great products and services in the pipeline for 2015.”

“Our strong business performance drove EPS growth of 20 percent and a record $13.3 billion in cash flow from operations in the September quarter,” said Luca Maestri, Apple’s CFO. “We continued to execute aggressively against our capital return program, spending over $20 billion in the quarter and bringing cumulative returns to $94 billion.”

Apple is providing the following guidance for its fiscal 2015 first quarter:

  • revenue between $63.5 billion and $66.5 billion
  • gross margin between 37.5 percent and 38.5 percent
  • operating expenses between $5.4 billion and $5.5 billion
  • other income/(expense) of $325 million
  • tax rate of 26.5 percent

Apple will provide live streaming of its Q4 2014 financial results conference call beginning at 2:00 p.m. PDT on October 20, 2014 at This webcast will also be available for replay for approximately two weeks thereafter.

This press release contains forward-looking statements including without limitation those about the Company’s estimated revenue, gross margin, operating expenses, other income/(expense), and tax rate. These statements involve risks and uncertainties, and actual results may differ. Risks and uncertainties include without limitation the effect of competitive and economic factors, and the Company’s reaction to those factors, on consumer and business buying decisions with respect to the Company’s products; continued competitive pressures in the marketplace; the ability of the Company to deliver to the marketplace and stimulate customer demand for new programs, products, and technological innovations on a timely basis; the effect that product introductions and transitions, changes in product pricing or mix, and/or increases in component costs could have on the Company’s gross margin; the inventory risk associated with the Company’s need to order or commit to order product components in advance of customer orders; the continued availability on acceptable terms, or at all, of certain components and services essential to the Company’s business currently obtained by the Company from sole or limited sources; the effect that the Company’s dependency on manufacturing and logistics services provided by third parties may have on the quality, quantity or cost of products manufactured or services rendered; risks associated with the Company’s international operations; the Company’s reliance on third-party intellectual property and digital content; the potential impact of a finding that the Company has infringed on the intellectual property rights of others; the Company’s dependency on the performance of distributors, carriers and other resellers of the Company’s products; the effect that product and service quality problems could have on the Company’s sales and operating profits; the continued service and availability of key executives and employees; war, terrorism, public health issues, natural disasters, and other circumstances that could disrupt supply, delivery, or demand of products; and unfavorable results of other legal proceedings. More information on potential factors that could affect the Company’s financial results is included from time to time in the “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations” sections of the Company’s public reports filed with the SEC, including the Company’s Form 10-K for the fiscal year ended September 28, 2013, its Form 10-Q for the quarter ended December 28, 2013, its Form 10-Q for the quarter ended March 29, 2014, its Form 10-Q for the quarter ended June 28, 2014, and its Form 10-K for the fiscal year ended September 27, 2014 to be filed with the SEC. The Company assumes no obligation to update any forward-looking statements or information, which speak as of their respective dates.

Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.



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